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Mark Hayes -
Opinions, best practices and research into B2B marketing strategy and practices

Mark Hayes

Mark Hayes is the founder of Tiger Tiger, a digital marketing agency based in Auckland, New Zealand. Tiger Tiger has grown and turned over six figures in the past year in addition to developing a solid reputation with clients. Tiger Tiger serves clients in America, Hong Kong, the United Kingdom, and New Zealand. With Mark’s leadership, Tiger Tiger drives its clients to the forefront of the digital space as it continues to evolve. Mark is also the author of the “The Ultimate Growth Hacking Sourcebook,” a recently released 30,000-word resource for the growth-hacking community.

Get in the Habit of Consistently Creating Content With These 7 Steps

Habits don’t form overnight — especially the good ones. Just think about how long it took you to start flossing your teeth every day (and chances are you’re not all the way there yet). For the average person, it takes about 66 days for a behavior to become habitual, and even then, that’s doing it daily.

You can imagine how difficult it can be to get in the habit of creating content. Yet the benefits of doing so are numerous. Companies that blog at least 11 times a month get almost three times the traffic as those that blog only once a month. Content also contributes to three times more leads than online advertising.

If that isn’t enough motivation to pick up a content habit, I don’t know what is. Here are seven steps to jumpstart your efforts: Continue reading